How LLMs are unlocking new markets for business, but not alone

AI Campaign Blog LL Ms

Discover how large language models (LLMs) are unlocking new markets for businesses by providing fast, cost-effective solutions. However, AI alone can miss critical cultural nuances. The true potential lies in combining AI's speed with human insight to create meaningful connections across borders. Learn how this AI-human collaboration is the key to scaling globally without losing the local touch.

Large language models (LLMs) are revolutionising the way businesses communicate across borders, offering quick, cost-effective translations that open new markets. But without human insight to capture cultural nuance and emotional tone, companies risk losing the very connections they seek to build, says Paul Verhaar, Practice Lead Data Science & AI at Sopra Steria Netherlands.

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